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Victoria Rayburn is an SEO strategist and coach dedicated to helping small businesses rank at the top of Google search results, consistently generate leads, and achieve sustainable growth. With years of experience in SEO and content marketing, Victoria built a successful wedding photography business by leveraging strategic SEO to fill her calendar year after year. Now, she empowers small business owners and creative entrepreneurs to improve their search engine rankings and experience similar results. As a passionate advocate for small businesses, Victoria understands the challenges of entrepreneurship. Through SEO strategy development, SEO coaching, and done-for-you SEO services, she is committed to helping small businesses get found on Google, attract their ideal customers, and build thriving businesses. Victoria resides in Indianapolis with her husband, daughter, and goldendoodle. She comes from a long line of small business owners, and as a result, she’s very passionate about supporting small and local businesses.
My Maven Superpower is…helping small businesses get found on Google!
Best book I’ve read lately is…Book Lovers by Emily Henry (I’m not usually a rom-com reader, but I’ve been on an Emily Henry kick lately. I’ve just needed something on the lighter side during this crazy time!)
Self-care habit I swear by…Getting out of the house at least once a day. I’m a WFH mom, and even just getting out for grocery pickup does my heart good!
My first job was…Care Provider at a Daycare (as a teenager), Content Developer at a Marketing Agency (as an adult).
The best career advice I can offer is…I don’t believe work-life balance exists. However, I do believe in the power of priorities. When you live according to your priorities, you can be present in your personal life, confident in your business decisions, and proud of the legacy you’re building.
A purchase I’ve been loving lately is…Membership to the Children’s Museum. So much fun for our one-year-old!
I feel most confident when …I spend time in God’s word and get a few sessions a week in at Indy’s Barre3.
My favorite local restaurant dish is…Any of the curries from Bodhi!
The thing I’ve been binging lately is…Nobody Wants This.
A fun fact about me is…I was born in Alabama, and at this point, the accent only comes out when I’ve had a little too much to drink…
The skill I most want to learn is…How to have a clean, low-toxic home.
A Maven you should know is…Kendra Latta.
My favorite nonprofit to support is…The Bail Project.
What have you achieved recently that you’d like to celebrate with our community?…While I’ve done SEO work for years, I launched Victoria Rayburn SEO & Marketing at the end of 2024. I’m very excited for this new venture as it will allow me to answer my two callings: helping small businesses get found on Google and being present for my family.
What’s next for you? What can we expect to see over the next few years?…Services and education opportunities that help small businesses get found on Google!
I feel most myself when…When attending or speaking at a conference. I genuinely love networking, learning, teaching, and being with like-minded small business owners. The organized portions of conferences are great, but nothing lights me up like hanging out with other attendees and educators in the lobby having drinks late into the evening.
My “must-have” product is…Simplified Planner.
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